Commercial Intelligence Lead

About the position
Role Summary
The Commercial Intelligence Lead will be responsible for transforming complex healthcare, pharmaceutical, and market data into actionable commercial insights that drive strategic decision-making for clients. This role sits at the intersection of analytics, strategy, customer intelligence, and commercialization, helping pharmaceutical and life sciences organizations identify growth opportunities, optimize customer engagement, and improve business performance across the product lifecycle.
The ideal candidate combines strong analytical capabilities with strategic thinking and possesses deep experience working with healthcare data assets, including claims, prescription, patient, provider, and market access data. They will collaborate closely with strategy, CX, research, and client teams to translate data into meaningful business recommendations and measurable outcomes.
Role
- Permanent Full-time
- Remote / Hybrid
- Pay scale: 250-270k CDN
Core Competencies
- Healthcare Data & Analytics
Claims, Rx, patient, provider, and market access data analysis
- Commercial Strategy & Market Intelligence
Market sizing, segmentation, targeting, forecasting, and growth strategy
- Insight Generation & Storytelling
Translating complex data into actionable business recommendations
- Strategic Consulting & Client Leadership
Executive communications, stakeholder management, and problem solving
- Data Visualization & Technology
Dashboarding, reporting, AI-enabled analytics, and commercial intelligence platforms
Responsibilities & Duties
Commercial Intelligence & Analytics
- Analyze and synthesize large healthcare datasets to uncover actionable commercial opportunities and market insights.
- Develop customer, patient, and HCP intelligence frameworks that support strategic planning and commercialization efforts.
- Conduct market sizing, segmentation, targeting, and opportunity assessments across therapeutic areas and brands.
- Build dashboards, reporting frameworks, and performance measurement systems to support ongoing client decision-making.
Healthcare Data & Insights
- Leverage healthcare data sources including:
- Medical and pharmacy claims data
- Prescription (Rx) data
- Patient-level longitudinal data
- HCP/NPI data
- Referral and treatment pathway data
- Market access and payer data
- Digital engagement and omnichannel data
- Analyze patient journeys, treatment pathways, adherence patterns, referral networks, and prescribing behaviors.
- Generate insights that inform brand strategy, customer engagement, field force effectiveness, and commercialization planning.
Strategic Consulting
- Partner with strategy and client teams to translate analytics into business recommendations.
- Support commercial planning, launch readiness, market development, and lifecycle management initiatives.
- Develop evidence-based recommendations that drive patient engagement, HCP adoption, and commercial growth.
- Present findings and strategic implications to senior client stakeholders.
Capability Development
- Help build and scale FSi’s commercial intelligence and analytics capabilities.
- Identify emerging healthcare data sources, analytical approaches, AI applications, and industry best practices.
- Contribute to thought leadership, frameworks, methodologies, and commercialization products.
Culture
- Brings a strong growth mindset, with genuine openness to feedback and collaboration as core to learning, improving the work, and supporting one another
- Relentlessly curious and always looking for the why behind the why behind the why
- Actively contributes to a team and company culture of care and respect
- Commits to creating an equitable and inclusive environment for members of the team and clients
Experience & Qualifications
Experience
- 10–12+ years of experience in pharmaceutical analytics, healthcare consulting, commercial intelligence, market analytics, or related fields.
- Experience working within life sciences, healthcare consulting, pharmaceutical manufacturers, data providers, or commercialization agencies.
- Demonstrated experience working with healthcare claims and prescription data.
Technical Expertise
Strong understanding of:
- Medical and pharmacy claims data
- Patient-level analytics
- HCP targeting and segmentation
- Commercial analytics and forecasting
- Market access analytics
- Omnichannel measurement
- Data visualization and dashboarding
Experience with platforms such as:
- IQVIA
- Symphony Health
- Komodo Health
- Definitive Healthcare
- Veeva
- Tableau
- Power BI
- SQL
- Python or R (preferred)
Success Profile
The ideal candidate is:
- Naturally curious and insight-driven
- Equally comfortable with data and strategy
- Able to simplify complex analytics into compelling business stories
- Passionate about improving healthcare outcomes through data-driven decision making
- Collaborative, entrepreneurial, and excited to help build a next-generation healthcare strategy and commercialization consultancy
What Success Looks Like
- Establishes a scalable commercial intelligence capability.
- Turns healthcare data into measurable client value and growth opportunities.
- Helps clients better understand patients, providers, markets, and customer behavior.
- Supports FSi’s evolution from a boutique consulting firm to a leading healthcare commercialization and strategy partner.
Requirements
- Legal authorization to work in Canada, without sponsorship.
- Education minimum: high school or CAEC (College or University is an asset)
- Clear background check: Criminal, US Exclusions Database, US Denied Persons List, and EU, UK, and UN Sanctions List.
Compensation and Work-Life Balance
- FSi offers health insurance and an RRSP matching program for qualified employees.
- FSi supports a 4-day work week, from Monday to Thursday, to provide personal flexibility and support professional and personal development for team members.
- Joining our team offers the opportunity for professional growth and adventure. You will work with highly experienced professionals, holding PhDs in Behavioral Science, Medical Anthropology, and other fields. You will benefit from these experts' decades of experience in healthcare market research and consulting, to expand your own capabilities and help grow at FSi.
We look for people who:
- Work in a way that upholds and promotes the FSI core values: Passion, Curiosity, Empathy, Agility and Frankness.
- Contribute to and develop a culture of collaboration, nimbleness, care, and respect.
- Create an equitable and inclusive environment for members of the team and clients.
- Understand that Friday is flexible, not guaranteed time off (while we strive to maintain a 4-day work week, we ask that team members are flexible around client needs).
- Can attend Quarterly Town Halls in-person (held on Fridays)
- Understand that we are consultants and, while we strive for typical business hours, sometimes work extends beyond the 9–5 workday.
- Assist colleagues outside of the current project you are working on (e.g., proposal development, brainstorms, thought leadership, etc.).
Applying
Fresh Squeezed Ideas celebrates diversity in both its innovative solutions and its workforce. We strongly encourage applications from Indigenous peoples, racialized people, people with disabilities, people from gender and sexually diverse communities and/or people with intersectional identities who are eligible to work in Canada. We understand that experience comes in many forms. We’re dedicated to adding new perspectives to the team - so if your experience is this close to what we’re looking for, please consider applying.
If you are interested in this role and meet the criteria, we would love to hear from you!
About
For FSi to be successful, we all must remain firmly committed to our company Vision, Mission, Purpose & Values. These are what guide the everyday actions and decisions of all of us in our company; they are what create our company culture and in turn guide our behaviors, strategies and actions.
Vision
Where we want to go.
To lead the transformation of the healthcare system into a HumanCare experience.
Mission/Purpose
Why we exist today.
To instill genuine empathy for the total human experience so that the most favorable health outcomes are achieved.
Value Proposition
Insights that shift thinking for advantage.
Roadmaps that guide your teams to success.

Values
How we will behave on the journey to achieving our vision.
Passion
We want people to be excited about their work and for it to be a positive aspect of our team’s lives.
Agility
Being nimble and responding quickly to changing needs and doing so with humor and grace.
Curiosity
Not being satisfied until we have found the true insight – ‘the deeper why’
Empathy
Genuinely putting ourselves into our stakeholder’s places, so we can address their needs in the most effective way.
Frankness
Timely addressing challenges in an objective, constructive way.

Winning Aspiration
- To energize clients by co-creating resilient business strategies that integrate financial success with helping people live better lives.
- To create exceptional end to end experiences for FSi project team and client team members.
- To cultivate an organizational culture that attracts, develops and retains remarkable talent. People who are energized through continuous learning and growth, who strive to create exceptional experiences for their colleagues and their clients.
- As a company, to remain adaptable and relevant in changing times.
- To achieve sustainable and profitable growth.
Beliefs
We solve some of the toughest marketing problems in intensely undifferentiated categories by recognizing that no one person has all the answers. We internally collaborate, squeezing new ideas out of research observations by working as a team on every project. We also work in close collaboration with Agency and Client teams. We know everyone has an important role to play, and the wider tacit knowledge of the group is an asset to be put into the juicer!
Guiding Principles
Exceptional People Experiences
Our people are our most important asset. We must ensure we provide an environment where everyone is genuinely fulfilled, both intellectually & emotionally, and where we embrace our work as a positive aspect of our lives.
Exceptional Client Experiences
Ensuring an exceptional client experience must be at the heart of everything we do. We want to make sure we always make them look good in front of their peers & superiors, that we add value, that we proactively make their lives easier and that we are a partner that enhances their performance.
